Design & Achieve Your Goals with Creative Thinking

Step 4: Question Your Goal

(Read STEP 1 -- the first article in the Design & Achieve Your Goals with Creative Thinking series here)

The problem with goals is we often misunderstand them. We believe we want one thing, but in truth we want something else all together.

For instance, a busy lawyer may think she wants to earn more money and strive to achieve that. But if you stop and question her for a while, you may find that she wants to earn more money in order to provide better lives for her children. But because she is working so hard to earn money for them, the lawyer actually spends little time with her children. In her case, her real goal is probably not to earn more money, but to provide better for her children. Once she recognises this, she may discover that what she really needs to do is to find a career that gives her more free time and a flexible schedule so she can spend more valuable time with her children – and she should even be willing to take a substantial salary cut in order to live such a life!

Once the lawyer understands this, she will need to reframe (reframe in this case means to change the wording and meaning of a statement) her goal.

So, how do you question your goal?

With questions of course!!

Action

I want you to ask yourself these questions. Put the answers in writing (or enter them into your computer). If you wish to share your answers with me, or discovered any special insights while answering these questions, please tell me. I would love to know your results!

Questions

Why do I wish to accomplish this goal?

After you have answered the question, ask yourself four more related questions:

  1. Why else do I wish to accomplish this goal?
  2. Why else do I wish to accomplish this goal?
  3. Why else do I wish to accomplish this goal?
  4. Why else do I wish to accomplish this goal?

This set of questions is called the five whys. It is a simple, but fantastic method for analysing problems.

Finally, ask yourself just two more questions:

  1. How will my life be better by accomplishing this goal?
  2. Are there other ways to achieve this feeling, besides my initial goal?

Continue to Step 5

Read STEP 1 -- the first article in the Design & Achieve Your Goals with Creative Thinking series here



I will publish the 12 step Designer Goals process over the next few days. Here are the steps we will do together.

  1. Introduction (This page!)
  2. Acknowledge personal responsibility.
  3. Define your goal or ambition.
  4. Question your goal.
  5. Reframe your goal.
  6. Imagine achieving your goal.
  7. Identify subgoals you need to take to live that dream.
  8. Build ideas for achieving subgoals.
  9. Putting it all together
  10. Build to-do and don’t-do lists
  11. Using your imagination
  12. Get started!

 

 



Recent Articles

Leading Diverse Teams
Filed under: Business Innovation
Diverse teams are more innovative and smarter than homogeneous ones. But, they are also harder to manager. Here are some tips. By Jeffrey Baumgartner -- Read the article...

 

Questions you should ask when an innovative project fails
Filed under: Business Innovation
You can learn a lot from the failure of an innovative project, but you need to ask the right questions. Here are those questions. By Jeffrey Baumgartner -- Read the article...

 

Unmarketing the Competition
Filed under: Business Innovation
A look at creative, but unethical dirty trick marketing campaigns designed to damage the competition By Jeffrey Baumgartner -- Read the article...

 

Imaginativefulness and the Fisherman
Filed under: Creativity
What does a fisherman wearing a cycling helmet have to do with imaginativefulness? Quite a lot, it seems. By Jeffrey Baumgartner -- Read the article...

 

Actually, Criticising Ideas Is Good for Creativity
Filed under: Creativity
People have long assumed criticising ideas in a brainstorm inhibits creativity. Research and experience shows that is wrong By Jeffrey Baumgartner -- Read the article...

 

Imaginativefulness
Filed under: Creativity
Imaginativefulness is a state of heightened imagination in which your mind allows thoughts, memories and ideas to play with each other freely. By Jeffrey Baumgartner -- Read the article...

 

Why and How to Exploit Alternative Uses for Your Products
Filed under: Business Innovation
Discovering new ways customers use, misuse and could use your products can inspire innovation. Jeffrey Baumgartner explains. By Jeffrey Baumgartner -- Read the article...

 

The Cost of Not Innovating
Filed under: Business Innovation
If your company fails to innovate, you pay a steep price in terms of loss of leadershop, tight margins, missed opportunities and more. By Jeffrey Baumgartner -- Read the article...

 

Don't Trust the Status Quo
Filed under: Creativity
Jeffrey Baumgartner has never trusted the status quo. He explains why this is so and why you should also not trust the status quo By Jeffrey Baumgartner -- Read the article...

 

Index of all creative articles...

 

Return to top of page

 

Creative Jeffrey logo

Jeffrey Baumgartner
Bwiti bvba

Erps-Kwerps (near Leuven & Brussels) Belgium

 

 


 

My other web projects

My other web projects

CreativeJeffrey.com: 100s of articles, videos and cartoons on creativity   Jeffosophy.com - possibly useful things I have learned over the years.   Kwerps.com: reflections on international living and travel.   Ungodly.com - paintings, drawings, photographs and cartoons by Jeffrey