Creativity & Beer: Brainstorming versus Anticonventional Thinking (ACT)
Over a relaxed beer, Jeffrey talks about brainstorming and anticonventional thinking (ACT). He also gets shot at!
This video explains very briefly why ACT is more effective than brainstorming for generating creative ideas. It then describes the four steps of anticonventional thinking. It is expected to be the first in a series of Creativity & Beer videos by Jeffrey.